top of page

Lifx

Zelia-Logo-2-02.png

Develop outdoor advertisement for a brand. 

Lenticular Outdoor Display

Lifx Advertising Campaign

Lifx Advertising Campaign
Lifx Lenticular Screen Ad-Sing the Mood 2

Lifx Lenticular Screen Ad-Sing the Mood 2

00:10
Play Video
Lifx-Lenticular Screen Ad-Design the Mood 2

Lifx-Lenticular Screen Ad-Design the Mood 2

00:10
Play Video
Lifx Lenticular Screen Ad-Sing the Mood

Lifx Lenticular Screen Ad-Sing the Mood

00:10
Play Video
Lifx Lenticular Screen Ad-Design the Mood

Lifx Lenticular Screen Ad-Design the Mood

00:10
Play Video

Magazine Ads

OOH Posters

ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Print_01.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Print_02.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Print_03.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Print_04.jpg

Interactive Banner Ad (Additional text appears while turning on the light)

Email Ad

ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_51.jpg

Process

Professor: Mark Alan Brazil

Team Members: Rui Wang(Art Director&Graphic Designer)

                            Huahua Liu(Video Editor&Animator)

                            Zelia Zhou(Creative Strategist&Copywriter)

​

Project Overview

Create an integrated marketing campaign for a brand to increase brand awarenss. ​

​

Media Choice

Lenticular Outdoor Display Ads, Magazine, Email, Direct Mail

ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_03.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_10.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_04.jpg
Lifx-presentation_Page_05.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_11.jpg
Lifx-presentation_Page_12.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_07.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_08.jpg
ATL_202130_ADVE_HuahuaLiu_RuiWang_ZeliaZhou_Lifx_Presentation_Page_09.jpg
bottom of page